Businesspersons, especially those working in the field of commerce, rely very much on their customers’ loyalty because their business revenue comes primarily from the pockets of their customers. For this reason, they will always struggle hard to expand their business by attracting more customers and ensuring the loyalty of those customers. There are many methods that they use in order to preserve and even improve the loyalty of their customers. Sometimes, they give their customers special deals that allow them to buy their products or to hire their services with discount and sometimes they give their customers bonuses that make the latter more eager to do commercial activities with the former.
In order to keep their customers loyal, business owners have to plan and execute perfect loyalty management. To plan this management job, they usually consult their staffs or a loyalty marketing and technology agency. The latter method, or the outsourcing method, is usually more preferable because by outsourcing their customer loyalty management job, they can get this job done perfectly by professionals who have an accomplished experience in the fields relevant to such job. This agency has some strategies that are always viable to use in order to keep its clients’ customers loyal. By using those strategies, customer loyalty management job can be done almost without any shortcomings.
If you are a business owner looking for an agency that can provide you with the aforementioned service, you can use internet to find one. Loyalty marketing agencies are everywhere to find if you use internet because most of them have a website that you can visit. Just make sure that the agency that you cooperate with is an experienced agency and make sure that you have inspected its clients’ opinions and testimonials so that you can decide whether or not working with that agency is worthwhile.
I’m going to start this off with a short confession… and then CHALLENGE you to not just “listen” to my advice, but instead… to try and prove me wrong. (because you’ll have far more success if you do)
I have been writing articles for what feels like a VERY long time. I started my online business, like most people… trying a zillion different zany strategies that never seemed to work. (but looked pretty good on the sales page promise where I read them)
It wasn’t until I discovered article marketing, or the idea of creating content for cash, that my business really started to take off, and I could finally STOP chasing silly strategies, goofy guru’s and other nefarious nonsense that holds most of us back.
But my confession is… EVEN though I found writing articles to be a very “freeing” way of building my business, I still held on to some myths, and misconceptions from my “guru” chasing days which really hurt my progress. I’m going to share both of those with you below, and hopefully… if you are having similar challenges, these ideas will resonate and ring true, and your solution will be at hand.
Tweak #1: A RADICAL Re-imagining of Keyword Research
Like you, I was really, really pre-disposed to doing lots of keyword research… simply because it’s what I was “taught” was important. The truth is, It’s really NOT critical at all. As a matter of fact, it’s counterproductive for most folks, simply because the amount of time spent on things like “keyword density” and supply and demand, and all of that sort of silliness takes you OUT of your flow… and into the status quo. (where everyone is hunting for the same keyword combinations and NO ONE really wins)
For me, learning to write articles, especially article TITLES that focused on curiosity, controversy, confrontation, comedy and other hooks increased my “opens” by 500% or more… and literally overnight. In one niche I went from 20,000 readers, which I thought was respectable to over 1 MILLION in under a year, purely part time, and based 100% on changing my focus from keywords, to creativity.
Tweak #2: A New Approach to Niches
For the first year of my business, I tried to “attack” small niches that no one knew about… or that were obscure, or that I could dominate due to the small amount of competition. What I learned, contrary to what I had been “taught” was that the REAL money, the real volume and the real success was swimming in the same sea as the big boys and girls… and using FREE traffic to compete where they were paying through the nose using PPC. Diet, Dating, Divorce, and the other HUGE evergreen niches literally transformed by business in under 90 days, simply by being aggressive and welcoming competition, rather than avoiding it. (Quick Note: In one project with a partner, I literally saved $100,000 in PPC costs by using article marketing RATHER than the ad spend he had budgeted we’d need to compete… and conversions, on FREE traffic were almost as good as what others were getting spending $1.50 or MORE per click!)
There are many advantages to internet marketing. Advertising principles are the same despite how big or little your company is. First brand your product or service, and then find out exactly what your niche is, get the sales and also establish repeat clients. Internet marketing is quite successful in handling all four of these guidelines.
Companies place their business and products on the internet to gain access to millions of customers. Internet marketing is far more than placing your advertising on the web. Marketing online consists of such areas as conversing with your customers, marketing your business or service on the internet along with being sure that your internet site content is helpful and informational. The best thing regarding web marketing is that people don’t have to have an enormous budget to build an advertising campaign that’s successful. There are applications you can use to make your advertising and marketing tactics effortless and worthwhile such as internet site templates, shopping cart templates and website marketing templates.
There are a few essential items you should take into account before you jump into online marketing. Efficient websites incorporate a personal touch with a fast response time to customers. The objective is to change the visitors to your website into buyers. The typical time frame for your return e-mail will be from 48 to 72 hours. If you delay any more to e-mail back your chance of losing the customer goes up.
An important part of online marketing is how you respond to your customer’s e-mail. You don’t want to lose potential customers after they have made the effort to visit your website and then contact you for more information. E-mail is a very useful and cost efficient way for you to make additional revenue.
Deciding what you want to accomplish online is important. After you’ve recognized there exists a need for your goods and services you’ll be prepared to decide your company’s goal plus if it is possible to meet this goal online. You will have to determine which kind of promoting you should employ online to realize your objectives. Small businesses need marketing and advertising efforts that are highly accurate and targeted.
Infinity Sponsoring 2011. Dean Black is creator of Infinity Sponsoring, a website dedicated to helping network marketers generate endless leads and cashflow for their business.